Privacy Policy

Last Updated: 6 October 2026

At ROJIA Lifestyle, your privacy is important to us. This Privacy Policy explains how we collect, use, process, store, disclose and protect your personal information when you visit or use www.rojialifestyle.com, place an order, create an account, contact us, subscribe to our communications or otherwise interact with us.

ROJIA Lifestyle operates under JOSH & ABE ESSENTIALS PRIVATE LIMITED, which is the legal entity responsible for operating the website and processing personal information in connection with the services provided through the website.

Legal Entity / Data Fiduciary

Legal Entity: JOSH & ABE ESSENTIALS PRIVATE LIMITED
GSTIN: 33AAHCJ0913B1Z9
Brand: ROJIA Lifestyle
Website: www.rojialifestyle.com

Address:
Flat No.: No. 38,39
Nisargha Avenue 2, Perur Sundakkamuthur Road
Near Nisargha Avenue Phase 1, Kovai Pudur,
Coimbatore, Tamil Nadu 641014, India.

Privacy / Customer Support: support@rojialifestyle.com
Feedback: feedback@rojialifestyle.com
Phone: +91 90438 90629
Customer Care Hours: Monday – Saturday, 10:30 AM – 6:30 PM IST

This Privacy Policy should be read together with our Terms & Conditions and other policies published on our website.

1. SCOPE OF THIS PRIVACY POLICY

This Privacy Policy applies to personal information collected through:

  • Our website;
  • Online orders;
  • Customer accounts;
  • Contact forms;
  • Customer support interactions;
  • Email communications;
  • SMS, RCS and WhatsApp communications;
  • Marketing campaigns;
  • Product reviews and feedback;
  • Cookies and similar technologies; and
  • Other interactions with ROJIA.

By using our website or providing personal information to us, you acknowledge this Privacy Policy.

Where applicable law requires consent for a particular processing activity, we will seek the required consent.

2. INFORMATION WE COLLECT

Depending on how you interact with us, we may collect the following categories of information.

2.1 Information You Provide Directly

This may include:

  • Full name;
  • Email address;
  • Mobile number;
  • WhatsApp number;
  • Billing address;
  • Shipping address;
  • PIN code;
  • City and state;
  • Account/login information;
  • Order details;
  • Product preferences;
  • Customer support communications;
  • Reviews and feedback;
  • Information provided through contact forms; and
  • Other information you voluntarily provide.

3. ORDER AND TRANSACTION INFORMATION

When you purchase products from ROJIA, we may collect information necessary to process and fulfil your order, including:

  • Order number;
  • Products purchased;
  • Quantity;
  • Price;
  • Billing information;
  • Shipping information;
  • Payment status;
  • Transaction reference;
  • Delivery information;
  • Return/exchange information; and
  • Customer support history relating to the order.

Payment card or banking information may be processed directly by our authorised payment service providers.

We do not intend to collect or store complete payment-card credentials unnecessarily.

4. ACCOUNT INFORMATION

If you create an account, we may collect information such as:

  • Name;
  • Email address;
  • Mobile number;
  • Login credentials;
  • Saved addresses;
  • Order history;
  • Account preferences; and
  • Other information required to manage your account.

You are responsible for keeping your account credentials confidential and should notify us if you believe your account has been compromised.

5. INFORMATION COLLECTED AUTOMATICALLY

When you visit our website, certain information may be collected automatically through cookies, pixels, logs and similar technologies.

This may include:

  • IP address;
  • Browser type;
  • Device type;
  • Operating system;
  • Language preference;
  • Approximate location information derived from technical information;
  • Pages visited;
  • Products viewed;
  • Search activity;
  • Referring website;
  • Time spent on pages;
  • Website interactions;
  • Cart activity;
  • Technical information; and
  • Other usage information.

This information may be used to operate, secure, analyse and improve our website.

6. COOKIES AND SIMILAR TECHNOLOGIES

ROJIA may use cookies and similar technologies to:

  • Keep the website functioning;
  • Remember preferences;
  • Maintain shopping-cart functionality;
  • Improve website performance;
  • Understand website usage;
  • Analyse customer behaviour;
  • Measure advertising effectiveness;
  • Support remarketing and advertising;
  • Improve user experience; and
  • Prevent fraud or abuse.

You may control or disable cookies through your browser settings.

Please note that disabling certain cookies may affect website functionality.

Where required by applicable law, we will obtain the appropriate consent before placing or using non-essential cookies or similar technologies.

When you first visit our website, a cookie consent banner lets you Accept all or Deny non-essential cookies (analytics, marketing and personalisation). Strictly necessary cookies required for the website, cart and checkout to function are always active. You can change your choice at any time using the “Cookie preferences” link in the website footer. For more detail, see our Cookie Policy.

7. HOW WE USE YOUR PERSONAL INFORMATION

We may process your personal information for the following purposes:

7.1 Order Fulfilment

To:

  • Process orders;
  • Confirm purchases;
  • Process payments;
  • Arrange shipment;
  • Deliver products;
  • Provide tracking information;
  • Process returns and exchanges; and
  • Provide post-purchase support.

7.2 Customer Support

To:

  • Respond to enquiries;
  • Resolve complaints;
  • Assist with sizing and product questions;
  • Handle returns and exchanges;
  • Respond to feedback; and
  • Provide customer assistance.

7.3 Website and Service Improvement

To:

  • Improve website functionality;
  • Understand customer preferences;
  • Analyse website performance;
  • Improve products and services;
  • Conduct business analytics; and
  • Improve the overall shopping experience.

7.4 Security and Fraud Prevention

To:

  • Detect suspicious transactions;
  • Prevent fraud;
  • Protect our website and systems;
  • Investigate misuse;
  • Protect customers and our business; and
  • Comply with legal requirements.

7.5 Marketing and Communications

Subject to applicable law and where required, your consent, we may use your contact information to send:

  • Product updates;
  • New collection announcements;
  • Offers;
  • Discounts;
  • Promotional communications;
  • Events or campaign information;
  • Abandoned-cart communications; and
  • Other marketing communications.

You can opt out of promotional communications at any time.

8. LEGAL BASES / GROUNDS FOR PROCESSING

Depending on the circumstances and applicable law, we may process personal information where necessary for:

  • Fulfilling a transaction or providing requested goods/services;
  • Compliance with legal obligations;
  • Preventing fraud and protecting our systems;
  • Responding to customer requests;
  • Legitimate and lawful business purposes, where applicable;
  • Consent provided by you; and
  • Other purposes permitted under applicable law.

Where processing is based on consent, you may withdraw consent in accordance with applicable law.

Withdrawal of consent may not affect processing that occurred before withdrawal or processing that we are otherwise legally permitted or required to undertake.

9. MARKETING COMMUNICATIONS

If you have subscribed to receive promotional communications, we may contact you through channels such as:

  • Email;
  • SMS;
  • RCS;
  • WhatsApp;
  • Telephone, where permitted; or
  • Other legally permitted communication channels.

You may opt out of promotional communications at any time.

Please note that opting out of marketing communications does not prevent us from sending essential communications relating to your orders, payments, account, delivery, returns, security or customer service.

9.1 Telecom Commercial Communications (TRAI) and DND

Promotional SMS, RCS, WhatsApp and voice communications from ROJIA are sent only in accordance with the Telecom Commercial Communications Customer Preference Regulations, 2018 issued by the Telecom Regulatory Authority of India (TRAI), using registered sender headers and content templates on the Distributed Ledger Technology (DLT) platform of the telecom operators.

If your number is registered on the National Customer Preference Register (DND/NCPR), we will send you promotional communications only where you have given us explicit, recorded consent (for example, by ticking the unticked consent box on our contact form). Such consent applies only to ROJIA / JOSH & ABE ESSENTIALS PRIVATE LIMITED and is never a condition for contacting us or purchasing from us.

You may revoke this consent at any time by using the opt-out option in the message, by emailing support@rojialifestyle.com or by calling +91 90438 90629. Transactional and service messages relating to your orders will continue as permitted by law.

10. SHARING OF PERSONAL INFORMATION

We do not sell your personal information as a standalone commercial product.

We may share personal information where necessary with trusted service providers and partners who help us operate our business.

These may include:

Payment Service Providers

For payment processing, payment verification, refunds and transaction management.

Logistics and Delivery Partners

For:

  • Shipment processing;
  • Delivery;
  • Tracking;
  • Returns; and
  • Exchange collection.

Technology and Hosting Providers

For:

  • Website hosting;
  • Cloud services;
  • Website maintenance;
  • Security;
  • Data storage; and
  • Technical support.

Analytics and Marketing Providers

For:

  • Website analytics;
  • Campaign measurement;
  • Advertising;
  • Remarketing;
  • Customer engagement; and
  • Marketing performance analysis.

Customer Support Providers

Where applicable, for managing customer enquiries and service requests.

Professional and Legal Advisors

Where reasonably necessary for accounting, legal, compliance, audit or business purposes.

Government and Law-Enforcement Authorities

We may disclose information where required or permitted by applicable law, regulation, court order or governmental request.

11. THIRD-PARTY SERVICE PROVIDERS

ROJIA may use third-party services to operate its e-commerce business.

These may include providers for:

  • E-commerce technology;
  • Payment processing;
  • Shipping;
  • Analytics;
  • Advertising;
  • Email;
  • SMS;
  • RCS;
  • WhatsApp;
  • Customer support;
  • Fraud prevention; and
  • Website security.

Third-party providers may independently process personal information according to their own terms and privacy policies.

We encourage customers to review the relevant third-party privacy notices where appropriate.

12. INTERNATIONAL / CROSS-BORDER DATA PROCESSING

Some technology, payment, analytics, advertising, cloud or other service providers may process information outside India.

Where personal information is transferred or processed outside India, we will take reasonable steps required under applicable law and contractual arrangements to protect such information.

13. DATA SECURITY

We take reasonable technical and organisational measures designed to protect personal information against:

  • Unauthorized access;
  • Unauthorized disclosure;
  • Loss;
  • Misuse;
  • Alteration;
  • Destruction; and Other security risks.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

You should also take appropriate steps to protect your account credentials and devices.

14. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected or as required or permitted by applicable law.

Retention periods may depend on:

  • The nature of the information;
  • The purpose for which it is processed;
  • Whether you maintain an account;
  • Transaction and accounting requirements;
  • Legal and regulatory obligations;
  • Dispute resolution requirements;
  • Fraud prevention; and
  • Other legitimate business requirements.

When information is no longer required, we may securely delete, anonymise or otherwise dispose of it, subject to applicable legal requirements.

15. YOUR RIGHTS

Subject to applicable law, you may have rights relating to your personal information, including rights to:

  • Request access to personal information;
  • Request correction of inaccurate or incomplete information;
  • Request deletion of personal information where legally applicable;
  • Withdraw consent where processing is based on consent;
  • Opt out of promotional communications;
  • Raise a grievance regarding processing of your personal information; and
  • Exercise other rights available under applicable data protection law.

Requests may be subject to reasonable verification requirements to protect against unauthorized requests.

16. HOW TO EXERCISE YOUR PRIVACY RIGHTS

To make a privacy-related request, please contact:

Privacy / Grievance Contact – ROJIA
JOSH & ABE ESSENTIALS PRIVATE LIMITED

Email: support@rojialifestyle.com
Phone: +91 90438 90629

Address:
Flat No.: No. 38,39
Nisargha Avenue 2, Perur Sundakkamuthur Road
Near Nisargha Avenue Phase 1, Kovai Pudur,
Coimbatore, Tamil Nadu 641014, India.

Please include sufficient information for us to understand and process your request.

Where required, we may ask you to verify your identity before acting on a request.

17. GRIEVANCE REDRESSAL

If you have concerns about how your personal information is handled, you may contact our grievance contact using the details below:

Grievance Officer – ROJIA
JOSH & ABE ESSENTIALS PRIVATE LIMITED

Email: support@rojialifestyle.com
Phone: +91 90438 90629

Address:
Flat No.: No. 38,39
Nisargha Avenue 2, Perur Sundakkamuthur Road
Near Nisargha Avenue Phase 1, Kovai Pudur,
Coimbatore, Tamil Nadu 641014, India.

We will endeavour to address privacy grievances within the timelines prescribed by applicable law.

18. CHILDREN'S PRIVACY

Our website is intended for general consumers and is not knowingly intended to collect personal information from children in circumstances where such collection is prohibited by applicable law.

If you believe that a child has provided personal information to us in circumstances where such collection is not permitted, please contact us.

Upon receiving an appropriate request, we will take reasonable steps to address the information in accordance with applicable law.

19. DATA ACCURACY

We take reasonable steps to maintain accurate and relevant personal information.

You are responsible for ensuring that the information you provide to us is accurate and up to date.

You may contact us to request correction or updating of your information where applicable.

20. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, social media platforms or other external services.

We are not responsible for the privacy practices, security or content of third-party websites.

You should review the privacy policy of any third-party website before providing personal information to it.

21. SOCIAL MEDIA

ROJIA may maintain or operate social media pages and may receive information when you interact with our social media content.

Information shared publicly on third-party social platforms may be visible to others and may be subject to the privacy policy and terms of that platform.

We encourage you to review the privacy settings of the social media platforms you use.

22. REVIEWS, FEEDBACK AND TESTIMONIALS

If you voluntarily submit reviews, feedback, photographs or testimonials, we may use that content for legitimate business, customer-service and marketing purposes, subject to applicable law and the rights granted by you.

You should not include sensitive personal information or information belonging to another person without appropriate authorization.

23. BUSINESS TRANSFERS

If JOSH & ABE ESSENTIALS PRIVATE LIMITED undergoes a merger, restructuring, acquisition, sale of assets, financing, reorganisation or similar business transaction, personal information may be transferred as part of that transaction, subject to applicable law.

Any successor entity will be expected to handle personal information in accordance with applicable legal requirements.

24. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect:

  • Changes in our business;
  • Changes in technology;
  • Changes in our data-processing practices;
  • Changes in applicable laws or regulations; or
  • Other operational or legal requirements.

When we update this Privacy Policy, we will update the "Last Updated" date displayed at the beginning of the policy.

We encourage you to review this page periodically.

25. CONSENT AND WITHDRAWAL

Where consent is required by applicable law, we will seek consent through an appropriate mechanism.

You may withdraw consent using the method provided by us for the relevant processing activity.

Withdrawal of consent will not affect the lawfulness of processing undertaken before withdrawal.

Certain processing may continue where permitted or required by applicable law.

26. GOVERNING LAW

This Privacy Policy shall be governed by applicable laws of India.

Nothing in this Privacy Policy is intended to restrict any rights available to individuals under applicable Indian data protection or consumer protection laws.

27. CONTACT US

If you have questions, requests or concerns regarding this Privacy Policy or the processing of your personal information, please contact:

ROJIA Lifestyle
Operated by: JOSH & ABE ESSENTIALS PRIVATE LIMITED
GSTIN: 33AAHCJ0913B1Z9

Address:
Flat No.: No. 38,39
Nisargha Avenue 2, Perur Sundakkamuthur Road
Near Nisargha Avenue Phase 1, Kovai Pudur,
Coimbatore, Tamil Nadu 641014, India.

Email: support@rojialifestyle.com
Feedback: feedback@rojialifestyle.com
Phone: +91 90438 90629
Customer Care Hours: Monday – Saturday, 10:30 AM – 6:30 PM IST

By using the ROJIA website, you acknowledge that you have read and understood this Privacy Policy.